often buy gifts in shopping malls and supermarkets (35 and 39%). Auctions and online stores purchase gift declares only 5% of respondents.
Fig. TNS
What most Poles buy? 41 percent. choose a perfume, and 40 per cent. – Toys, 9 percent. watches and jewelry. Electronic gadgets, mainly because of the price, are high on the list of “demands” but few people buy them. This is demonstrated by Deloitte. Smartphones and Tablets would like to find under the Christmas tree 25 and 23 percent. surveyed teenagers.
This does not mean, however, that just such a gift will receive – high on the list of gifts this year, instead of them are video games, tablets want to buy only 7 percent. people.
Prices are rising for the holidays, because the demand is growing
According to research price comparison Nokaut.pl held a year ago at the request of Republic electronics retailer preparing for Christmas already several weeks earlier. The sharp rise in prices for several days before Christmas would be too easy to catch. So when prices start to rise? Only in November 2012 console prices increased by 14%, 11% tablets, laptops by 8%.
Is this practice, however, sellers can be surprised? As you know the price of the product reflects its real value, and this is made up, after the time in which we buy it. Since December is a period of increased traffic in the stores can be expected that this will be reflected in prices. When, therefore, it will be cheaper? After Christmas, the new year. But is worth the wait and the amount of savings which we can think of?
How much can you earn on New Year’s clearance sales
Portal Okazje.info has drawn for us after six products from smartphones, tablets and in-book readers. We checked prices averaged force in the Polish online stores 1 December 2012 and February 1, 2013 . In principle, all of the product proved to be cheaper in the new year. Generally, the more expensive the product the more it would save on buying it in February.
Fig. Robert K?dzierski. Data: Okazje.info
Hunter certainly have enjoyed the opportunity of a new price Acer Iconia w500 tablet. December 1, 2012, it amounted to 2435z?, two months later, already in 1999 z?. Prices of other products also dropped sharply but difference was more or less a few dozen dollars.
Throughout the year, many of those listed in the table above products potania?o only slightly. For example, the Nokia 500 cost 627z? later 585z?, today it can be purchased for 555z?. Prices of other fallen very clearly – for example, the Samsung Galaxy SII GT-i9100 cost 1679z? later today 1597z? Media Markt offers him 1099z?.
What’s this determines whether the product cheaper after Christmas? It consists of a great many factors: if the product is expensive and popular retailers can charge higher margins and have a wide margin of lowering them. Other products, such as the cheapest tablets and e-book readers do not potaniej? so dramatically.
One of the representatives of the large chain stores with electronics told us:
“Big players have such large margins that can afford the higher price manipulation during the festive than those whose market share is small.”
Many of the products is also a push by his successors, models of competition.
looking for the opportunity
So is the real bargains to be “hit” today? Yes – eg network Neonet offered for 99z? tablet GoClever Terra 70L. The device in this price is no longer available for purchase, even on Allegro costs about 200 PLN.
Such “real opportunity” is not too much – because the seller does not have unlimited room for maneuver. This is demonstrated by the analysis carried out by the portal Wyborcza.biz.
“At the beginning of December last year, the average price of Samsung Galaxy Tab2 in online stores jumped up by an average of 25 z? – from 855 to 879 z?, and fell in the second week of January,”
25 z? difference does not seem at such purchase amount high enough that it was worth it to wait until the beginning of the year.
When the earliest start to appear discount products? Probably already … on Christmas Eve. He wrote about this magazine emetro.pl
estimate that most of the products’ January hill “is misguided gifts that the recipients decided to get rid of. [...] Many people who have so far mainly bought at auction, suddenly after Christmas sell many individual items. Such auctions after Christmas is very much
– explains Magdalena Krukowska with Allegro.
buy for Christmas or wait for the new year?
If you are going to give someone a tablet, smarfon or e-book reader will certainly pay more right now. It should, however, ask yourself the question: if we decide to save us a lot of shopping after holidays? In the case of expensive products such as higher models of smartphones (and TVs) can overpay 200 300 PLN. Buying cheaper products such as tablets and e-book readers, less sophisticated models of smartphones, will save from a few dozen to a maximum of one hundred dollars.
Who wants to necessarily “buy cheap” must also reckon with the fact that saving money can not spare the time. The search for the “real opportunity” is just extremely time consuming-the prices are changing very rapidly, new products push the “inferior types” every few dozen weeks. You have to have all the time on track.
If so we plan to major shopping and want to leave yourself extra cash in your wallet – the shop’s go in “dead period” – that is, in February. However, if you are planning to buy a reader or affordable smartphone for dozens of gold profit probably not worth the wait.

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